• The IDEA Agency

Digital News: July 13, 2020

TikTok Faces Ban in the US; Pulls out of Hong Kong (TechCrunch)

The world’s most popular short video app continues to be in the crosshairs of politicians globally. On Monday night, Secretary of State Mike Pompeo told Fox News that the United States is “certainly looking at” banning TikTok over concerns that it could be used by the Beijing government as a surveillance and propaganda tool. The potential ban would deal another blow to TikTok after it recently went down in its biggest market, India. Read more: https://tcrn.ch/32cyB5D



Instagram’s Pinned Comments Feature is Rolling out to Everyone Now (The Verge)

Instagram on Tuesday started the official rollout of its pinned comment feature, which the company first began testing back in May. The feature lets any user pin three comments on a post to the top of a thread, and it’s designed to allow the author of a post to better control the tone of the comment thread through highlighting positivity and moderating more negative and abusive responses that show up below the pinned comments. The original test coincided with Instagram releasing a tool for the bulk-deletion of comments, which has been live for two months. To pin a comment, just swipe left to reveal the options for reporting, deleting, and replying. Now, on the far left of those three options, you should see a pushpin icon. Read more: https://bit.ly/38P9IhQ



TikTok’s Self-Serve Ad Platform Has Arrived (Morning Brew)

Just two weeks ago TikTok was telling everyone not to make ads; now it's making ad buying easier than ever: Its self-serve ad platform is now live for all businesses worldwide. The self-serve ad platform also provides a path toward creating still and video advertising campaigns. Beyond the basics, TikTok is hoping to entice advertisers with a few other bells and whistles. Read more: https://bit.ly/2DGRyn3



Instagram Provides New Options to Manage How IGTV Previews Appear in the Main Feed and Discover (Social Media Today)

Instagram has added some new tools to help IGTV creators manage how their content appears when it's listed in the main feed, and within the Discover tab. Back in April, Instagram rolled out a set of new updates for IGTV, which included enabling creators to share the first 15 seconds of their IGTV video in Stories (with the rest available via 'swipe-up' link), while also improving the display options within the Discover tab. Now, it's also enabling creators to edit the preview image and thumbnail displayed for their IGTV clips. Read more: https://bit.ly/3ex639L


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